Akins Group seeks sign variance to improve Valley Avenue commercial visibility

August 13, 2025 | Winchester City, Frederick County, Virginia

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Akins Group seeks sign variance to improve Valley Avenue commercial visibility

This article was created by AI using a video recording of the meeting. It summarizes the key points discussed, but for full details and context, please refer to the video of the full meeting. Link to Full Meeting

During the recent Winchester Board of Zoning Appeals meeting, a significant discussion centered around a proposed sign for the Akins Group, which aims to enhance visibility for tenants in a bustling commercial area. The meeting, held on August 13, 2025, highlighted the importance of maintaining a visually appealing environment while addressing practical concerns related to signage and parking.

The proposal involves placing a new sign on an existing pole, which has been vacant for some time. The applicant, representing the Akins Group, emphasized the need for a sign to avoid a neglected appearance in the area, especially as new developments continue to rise. The applicant argued that having a visible sign would not only benefit their tenants but also contribute positively to the overall aesthetics of the neighborhood.

A key point of contention was the requirement for a five-foot setback from the property line, which could potentially reduce parking availability in an already tight space. The applicant expressed concerns that adhering to this setback would result in the loss of valuable parking spots, which are crucial for the thriving businesses in the area. The board members discussed the implications of this requirement, weighing the need for safety and visibility against the practicalities of parking and business operations.

Another topic of discussion was the color limit for the sign, which is typically restricted to three colors to maintain consistency with other signage in the neighborhood. The applicant indicated no objections to this limitation, aligning with the board's intent to preserve the character of the area.

As the meeting progressed, board members expressed support for the proposal, noting that the existing pole and arm structure would not constitute an enlargement of a non-conforming sign. They acknowledged the visual detriment of leaving the pole empty and recognized the Akins Group's efforts to beautify the city.

In conclusion, the board's discussions reflect a commitment to balancing community aesthetics with the practical needs of local businesses. The decision on the sign variance is expected to enhance visibility for tenants while maintaining the character of the neighborhood, ultimately benefiting the Winchester community as a whole.

Converted from Winchester - Board of Zoning Appeals - 4:00 PM - Aug 13 2025 meeting on August 13, 2025
Link to Full Meeting

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